OIO

Branding
Karl Åhnebrink
Intro
OIO is a career partner connecting individuals with organizations. On a mission to redefine traditional recruitment, OIO prioritizes a proactive, qualitative, and, above all, a more personal approach to recruitment.

I was asked to name the company and create a Brand Identity. The client wanted a short, memorable name. The solution: OIO, an acronym that stands for Opportunities for Individuals & Organizations. With a neutral connotation, the term allows the company to infuse it with their own meaning over time.
Naming
Brand narrative
Brand identity
Brand guidelines
Webdesign
Social media templates
Services